NEWS Rodeo Houston surpasses $350 million in overall commitment to Texas students

Houston Livestock Show and Rodeo has reached another milestone — surpassing the $350 million mark in overall educational commitment to Texas students since 1932.

“For more than 80 years, the how has provided financial support for the youth of Texas in a remarkable way,” said Joel Cowley, president of the Houston Livestock Show and Rodeo. “Reaching the more-than-$350-million mark in educational commitment is a great testament to the passion of this organization and its dedicated volunteer corps, which stands 28,000-plus strong — it truly is ‘The Show With a Heart.’”

After a record-breaking year in 2013, with more than 2.5 million people visiting the three-week event, the show is able to commit more than $23 million in support for the 2014 show season. This commitment is comprised of: scholarships to high school seniors, and college juniors and seniors who are current Show scholars; graduate assistantships for students at 11 different Texas universities; educational program grants for a variety of organizations; and support for Houston Livestock Show junior show exhibitors and calf scramble participants.

The new educational commitment brings the show’s overall scholarship count for 2014 to 735, for a total of $12,418,000. This includes 615 four-year $18,000 scholarships for students all across the Houston area and throughout the state.

New for 2014, the Houston Livestock Show and Rodeo is contributing to Comp-U-Dopt,  Harris County Hospital District Foundation, Houston Area Women’s Center, Former Texas Rangers Foundation, Rise School of Houston, Shriners Hospitals for Children – Houston, Texas A&M University – Bush School of Government & Public Service, United Way and the YMCA of Greater Houston – Camp Cullen.

Additionally, the show will continue its support of the American Festival for the Arts, The Center for Hearing and Speech, Cristo Rey Jesuit College Preparatory School of Houston, Holocaust Museum Houston, Memorial Park Conservancy, Small Steps Nurturing Center,  Teach for America – Houston, Theatre Under the Stars and other local and statewide educational programs.

In 2013, the show committed funds to the Children’s Museum of Houston; Greater Houston Partnership – Opportunity Houston, UTHealth School of Nursing and Texas A&M University Equine Initiative. While these organizations are still being supported by the show through multi-year grants, the funds are not included in the 2014 educational commitment.

The Houston Livestock Show and Rodeo is a Section 501(c)(3) charity that benefits youth, supports education, and facilitates better agricultural practices through exhibitions and presentation. The 2014 Show will run Tuesday, March 4 through Sunday, March 23For more information, visit



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